Most people starting out making their first website don’t know much about how to get your website onto the Google ranking. I am here to help you with a few simple tips you can use to make sure you get the most out of your website in terms of search engine exposure.
But first what is SEO? It stands for search engine optimization, its main purpose is to get a website ranked high in search engines such as Google, Bing, Yahoo and Baidu for a certain keyword for example “cars” so when someone searches that word your website gets ranked higher on the list than it otherwise would be without seo.
Here are a few simple techniques to help you achieve this:
- 1. Make sure you have a robots.txt file, This is essential as it could be potentially blocking all search engines from even crawling (a term used to search engines to put your website in their search listings) so make sure you set “User-agent: *” and have made sure it does not say “Disallow: /” which will prevent crawling.
- 2. Make sure you have proper use of h1 tags. These tags normally go between the title of the page to let the search engine know which are the most important keywords on that page.
- 3. Meta tag and description. This is essential, particularly the description tag as this is what displays on the page when you search Google’s listings and see your website, it will be the text below the title which can either deter a visitor or invite them in. Additionally it gives you another chance to let the search engine know what keywords you are trying to rank for.
These tips can be used on virtually any website and they are sure to assist you in your ranking efforts.